New Year’s Resolutions for your Content Strategy
It’s the time of year again where turning over a new leaf just makes sense. “New year, new you” can reach way beyond adding a few crunches to your morning exercise routine. What better time to take a...
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7 Sins of Content Marketing
Whether just starting out or having an off day, we’ve all made an unfortunate mistake or two in content marketing. Righting that wrong and moving on is important, but what happens if you repeat those...
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6 Steps to a Zen Digital Strategy in 2016
Advancing technology and unsteady organic reach are brewing the perfect storm for innovative digital marketing content. The past few years have seen a boom in creative tactics, including successful...
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Building Your 2016 Content Strategy
Building a solid content strategy based on trends and statistics is the key to reaching your marketing goals every year. But with so much data to digest, knowing where to start is sometimes tricky....
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11 Awesome Sites for Free Stock Photos
If you’re a frequent blogger or a seasoned content marketer, then you know the painstaking process of finding just the right photos to use in your written and visual content. It can be a drag. While...
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10 Ways to Get Fresh Blog Post Ideas
Coming up with unique ideas for blog posts is a tricky task, but it’s more important than ever. According to HubSpot, companies that blog receive 97% more links to their website and marketers who blog...
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Color Psychology and Content Marketing
With the ability to catch the eye and spark emotion, color is an influential tool in the realm of content marketing. Just how influential is it? Research shows that color increases a reader’s attention...
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10 Tips for Impressive Infographics
Infographics are undoubtedly one of the best sources of visual content that a brand can create in today’s marketing world, and they’ve been growing in popularity for a while. According to information...
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5 Creative Ways to Use Video Marketing
One of the most effective types of visual content is branded video that’s both engaging and informative. If you’re eager for your audience to tap those Play and Share buttons, then you’re not alone....
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Follow This Recipe for Flavorful Content
Custom content is more important than ever in the marketing world. In fact, 90% of businesses and brands market with content, while 78% of CMOs think that custom content is the future of marketing...
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